FAQ
Frequently Asked Questions
What digital marketing services do you offer?
SEO, SMM, content, email, graphics, and web design & development—bundled into growth plans that match your goals and budget.
How do you measure success across campaigns?
KPIs mapped to objectives: conversions, ROAS, CPA, MQL/SQL, engagement, organic growth, and UX metrics like Core Web Vitals.
What does onboarding look like?
Discovery → audits → strategy & KPIs → access & assets → launch plan with owners and deadlines—usually within week one.
What are your payment terms and contract length?
50% to start, 50% on completion for projects; monthly retainers for ongoing work. Standard term is 3 months; 30-day cancel notice.
Which social platforms do you manage?
Instagram, Facebook, TikTok, LinkedIn, YouTube, X, and Pinterest—prioritized by audience fit and ROI potential.
How do you build a social media strategy?
Audience, competitors, and analytics inform positioning, content pillars, cadence, formats, and a testing roadmap aligned to KPIs.
Do you create a monthly content calendar?
Yes—planned 4–6 weeks ahead with hooks, captions, CTAs, posting times, and creative requirements for smooth approvals.
Can you produce Reels/TikTok short-form video?
We script, storyboard, edit, and optimize vertical video with trend-aware hooks and fast cuts to drive watch time and conversions.
Do you run paid social ads and A/B tests?
Yes—creative & audience testing, budget pacing, pixel tracking, and scaling winners while keeping CAC efficient.
How do you generate leads from social?
Lead forms, DM automation, landing pages, and retargeting sequences integrated with your CRM and email nurture.
Do you handle influencers and UGC?
Yes—briefs, contracts, usage rights, content review, and performance tracking across whitelisted ads and organic posts.
How do you manage community and replies?
Response matrix and tone guide; we handle DMs/comments and escalate via SLAs for sensitive cases.
What tracking and attribution do you set up?
Meta/TikTok/LinkedIn pixels, CAPI, UTMs, and event mapping to measure conversions accurately across platforms.
What does SMM reporting include?
Weekly snapshots and monthly deep dives on reach, engagement, CTR, CPL/CAC, creative winners, and next experiments.
What’s included in a brand identity package?
Logo suite, color system, typography, usage guidelines, social templates, and optional iconography/patterns.
Do we own the final design files?
Yes—final exports plus source files (Figma/AI/PSD) and a usage guide. Licensing for any paid assets is transferred.
Typical timelines for design work?
Brand identity: 2–4 weeks. Campaign creative: 3–7 days. Presentations: 2–5 days. Rush options available.
Do you design for print and large format?
Yes—print-ready files with bleed, CMYK profiles, and press checks for brochures, packaging, and outdoor assets.
Do you follow accessibility standards in design?
We check color contrast, type sizing, and hierarchy to meet WCAG guidance for inclusive, readable design.
What’s a creative direction workshop?
Audience/brand discovery, mood boards, messaging themes, and style references to align teams before production.
Do you create motion graphics and animations?
Yes—animated logos, social motion, explainers, and UI micro-interactions exported for web and social.
Rebrand vs. brand refresh—what’s right for us?
A refresh evolves visuals; a rebrand rethinks strategy, naming, and identity. We recommend based on goals and risk.
Can you build a design system for our product?
We deliver tokens, components, and usage docs in Figma so teams can scale UI consistently and quickly.
How do you handle stock assets and licensing?
We source royalty-safe assets, track licenses, and provide proof for commercial use and future campaigns.
Which platforms and stacks do you build on?
WordPress/Woo, Shopify, and custom stacks when needed—chosen for speed, SEO, and ease of editing.
Do you support e-commerce features?
Yes—catalogs, variants, payments, shipping, subscriptions, bundles, and upsell flows to lift AOV/LTV.
How do you handle SEO during a redesign?
URL mapping, 301 redirects, schema, metadata migration, and content pruning to preserve and grow rankings.
What performance optimizations are included?
Core Web Vitals, lazy loading, code splitting, image compression, CDN, and server-side caching by default.
How do you secure our website?
Hardening, WAF, backups, updates, least-privilege access, and uptime/security monitoring with alerts.
Do you provide CMS training for our team?
Yes—short video walkthroughs and a quick-start doc so non-technical teams can publish confidently.
Can you integrate our CRM and email tools?
We connect HubSpot/Zoho/GA4, Meta/TikTok pixels, and ESPs (Klaviyo/Mailchimp) with events and custom conversions.
Do you provide hosting or SLAs?
We can host or work with your provider. Optional SLAs cover uptime, response times, and monthly maintenance.
Do you build to accessibility standards?
Yes—WCAG 2.1 AA practices for color contrast, focus states, keyboard nav, ARIA labels, and semantic HTML.
How do you handle analytics, consent, and GDPR?
GA4 with consent mode, CMP integration, server-side tagging when applicable, and privacy-friendly retention settings.
No questions match your current search or selected service.
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